SEO and Social Media Marketing Services
We put your message out where your target market is. Considering that 79% of Americans use social media channels. Digital and social media are increasingly important channels for getting the word out and connecting with customers. We promote your product or brand using all available digital channels.
- Strategic Business Development
- Communications Strategy & Implementation
- Internal and External Positioning
- Social Media Strategy & Implementation
- Website Design, Content Development, Marketing Collateral
Case Study
Acing It!
Membership up 20% Junior Tennis fully book
A Responsive Website and Social Media Campaign Boosts Membership and Junior Tennis Camp Enrollment
The Challenge
Nestled in the woods of Dennis Village on Cape Cod, a family-oriented tennis club recently celebrated its 75th anniversary. The club faced challenges with declining enrollment in its junior tennis program, and membership stagnated.
At the time, the discussion was on the legal issues and not the employment law side of the equation. This gave us about a year to establish my client as a subject expert and the GO-TO person.
Building Blocks
Launched a four-month social media campaign on Facebook and Instagram, targeting the local Cape Cod community and the greater Metropolitan Boston area.
Alongside the campaign, we developed a new, fully responsive website that was search engine optimized, included a detailed location map, and offered online registration and payment options.
Results
The digital campaign pays off.
A strategic marketing approach with a four-month online marketing campaign paid off. The club’s membership grew by 20%, and the junior tennis camp was fully booked throughout the summer.
NEW BOSTON COMMUNICATIONS
IDENTIFY. DEFINE. COMMUNICATE.
Find out what how we build awareness and create new opportunities
617-820-1883
marjorie@newbostoncomms.com