Navigating Mergers: Communications Lessons from GSK for SME’s
Did you know that nearly 50% of mergers fail due to poor communication? This stark reality highlights the critical need for effective communication during mergers and acquisitions (M&A). M&A processes are complex and require more than just financial and operational integration. Drawing on firsthand experience from the GlaxoSmithKline (GSK) merger, this blog highlights essential communication…